in found

Harry Potter group re-read-along for December

I have been thinking about re-reading Harry Potter for about six months. I think about re-reading Harry Potter all the time. ALL THE TIME. I only want to read it in cold weather, so in the middle of summer I day dream about curling up under a quilt with coffee and Harry.

I love these books. I love love them. I wrote my Master’s Thesis about them and these are really the first books that made me feel like maybe I could write fiction (counter intuitive since I can’t imagine ever writing something as good).

I love these books. I’ve been on a very busy treadmill of library books recently. But my t0-read piles of books I own are getting taller. So I’m starting fresh. As of today I have a couple library books to finish, and then I’m not going to check out any more until at least 2015.

On December 1 I am starting a Harry Potter re-read! My seventh or eighth probably. Maybe more. I’ve lost track.


harry potter_edited-1

My friends will be joining me and we will be taking over the NovelTea Book Club Facebook Group as a central hub.

You should know –


No one is going to be precious about spoilers. Seriously, the books came out like almost 20 years ago. No sympathy. Don’t visit the Facebook group if you don’t want anything spoiled for you.

#2 — We don’t really have discussion questions planned. Something may come up organically, but this is more just a mutual love-of-HP-gush-fest.

#3 — Read as fast as you want. Read as slow as you want. There is absolutely no reason you need to finish these books on any set timetable (particularly by the end of the month)

#4 — We’re using #HPDec if you post about it on Instagram/Twitter/Tumblr/etc.

My Harry Potter re-read will likely be a big part of my December album (I’m looking for some good HP journaling card designs if you have any leads).

That’s it! No rules, just a fun group read-along.

I hope you’ll join us!


in Amy



in found

Preparing for December Daily

December 1 is in a couple weeks! I bet you have all sorts of plans already, right? I will be participating in Ali Edwards’s December Daily project …. kind of.

I’ve used Blurb for my December Daily books in the past and I love those. Last year I combined #30Lists with DecDaily in a 6×8 Snap Album and loved that change too.

…. With a couple caveats.

I’ve heard people say December Daily is like a crescendo to Christmas Day, and so don’t want to include the 26 through New Year’s Eve, but for me it’s very different.

I know I’ve mentioned this once or twice, but Andrew works A LOT. A LOT. Like he will have November 28 off (hopefully) and then not another day of until Christmas. But, basically that means that our holiday seasons these last couple years have been anemic. The bare minimum of festive. Until Christmas Day when his boss goes out of town, and we can actually celebrate with family and things.

So, this year I am doing a December album (not daily), to capture the holiday fun stuff that we DO do, and carry it through the end of the month (because we are spending the weekend after Christmas with my family).

I am ALSO doing 30 Days of Lists in December, but it will be a different album altogether. Register for the challenge to see how I’m doing it.

My December album preparation:

I have no plan. I gathered some favorite, color-coordinating Christmas and daily supplies and I’m just going to go with it.



There is a 6×8 page protector in the front that will be the title page, and then this 4-pocket 3×4 page. I like leaving title pages for halfway through I’m done making the album. I like to wait and see how it’s shaping up to make sure the title page matches.

But this gives you an idea — easy accent cards. Photos. Journaling.


I’m really (really really) excited to attempt this project without a specified framework of SOMETHING every day. I think I would never finish if I tried to force myself into that kind of workload.

Last year I had a plan. This year I’m just going to see how it goes …


Are you planning on doing a December album?


in memory keeping, mini-scrapbooks, TELL YOUR STORY

REGISTER: 30 Days of Lists December

December is one of the most magical times of the year. We haven’t always run a December listing challenge, and we won’t always in the future, but this year is special! Join us in December for another round of 30 Days of Lists. Another quick journaling challenge. Another opportunity to record YOUR STORY.

Not everyone can make a mini scrapbook every week or an art journal page every night. 30 Days of Lists is our encouragement and challenge to you that you CAN journal just something every day — even something as small as a list.

Every day through the month of December 2014 we will be sending out a list prompt – anything from weekend goals to celebrity crushes. At the end of the 30 days you’ll have a collection of entries creating a small snapshot of your life right now.

30Lists D14 Click Here to Register

Only 5-10 minutes per day are really needed. While you’re waiting for someone, or when you’re the passenger in the car. You can even download the list topics ahead of time to get a jump start!

That’s all.

Just write.

There’s no wrong way to do this and if you don’t like a prompt on a certain day, just change it.

incudeOnce you register you will receive an automatically downloadable file giving you access to sign-up for the exclusive email list for December 2014.

Upon subscribing to December’s exclusive list, you’ll have immediate access to:

  • private Facebook Group just for December #30Lists participants
  • printable download with ALL of December’s list topics (for those of you who want the topics ahead of time)


Throughout November, we’ll introduce:

  • tutorial on adding images to the Flickr group
  • tutorial on using the #30Lists hashtag for Instagram
  • tutorial on joining the community
  • introductions to our ambassadors
  • Kam and Amy’s individual 30Lists books
  • exclusive discounts from the team

Starting December 1st:

  • 1 new list topic will be emailed each morning
  • each day’s email will ALSO include the previous list prompts in case you missed any
  • list topics hosted by our ambassadors

D14 Click Here to Register Banner

Start stocking up on your sticky-notes, ordering notebooks from your favorite online sellers, or creating a journal of your own to house your lists, December 1st will be here before we know it.

The daily list prompts won’t start until December 1st, but you can trust us when we say that it’s an excellent idea to check the private blog regularly between now and then for tutorials, updates, and maybe a giveaway or two.

Also, it isn’t too early to get to know your fellow Listers!

Speaking of the list prompts, they will be arriving on a daily basis shortly after 2:00 a.m. Pacific time. If you would rather have all of the lists at once, look for that link in your first email after subscribing to the exclusive list.



in 30 Days of Lists, TELL YOUR STORY


P.S. The anthology that I contributed to (and edited all the stories) is now available! We would really appreciate any reviews if you read it!!


in found

Pillar Content Webinar now available!

If you missed it earlier this year, I’ve just packaged up my webinar — Pillar Content: The Backbone of your Blog — for you!

This is the perfect resource to get you in the right headspace for the coming year. Very soon you will be setting your goals and resolutions for 2015 — know how your blog’s content is going to to fit in next year.

pillar content webinarIf you have a blog, your content is the heart of your online presence. The work you put out there on a daily or weekly basis is what you become known for to online readers all over the world.

Don’t you want to leverage that content to work for you again and again and again?

Grab this 1 hour, 7 minute recorded webinar that gives you all the examples and steps you need to create fantastic blog content that will bring you traffic (and income) for the long-haul.

Topics included:

  • What is Pillar Content?
  • Why you need Pillar Content
  • Examples of Pillar Content
  • How to structure and publish Pillar Content
  • How to promote Pillar Content
  • so many examples
  • action steps to take right away
  • … and so much more!

Bonus! The video includes a little bit before and after the webinar showing you how I broadcast it live.


WAIT! This video and SO MUCH MORE is in the BUILD ecourse. Upgrade to that full ecourse and learn how pillar content fits into your full online platform strategy.


1 comment


Resources: Balancing work when you work from home

Ever since I quit my day job a year and a half ago, I have been incrementally improving my daily schedule, productivity, etc. Apparently people (me) over-estimate how much they can get done in a day and under-estimate how much they can get done in a year. I’m fighting against that :)

But, as I fine tune and tweak, I’ve been collecting a bunch of posts about working from home, balancing your work and life responsibilities and the best way to keep from going crazy. I’m no expert (I actually love spending all my time at home and not seeing people), so here are some articles from people smarter than me.


in BUILD YOUR PLATFORM, productivity, resources

Marketing 101: What is a call to action?

Continuing our Marketing 101 series:

We’ve talked about the very basics of marketing, how to identify what you are offering, know how it helps people, and who those people are, how to make sure they know about it and knowing what to tell them. The next step in creating your marketing campaign is to make sure you are asking for what you want your customers to do. They need to know what the next step is.

Marketing can be boiled down to this:
Know what you’re offering, how it helps people and make sure they know about it.

Here’s how you make sure they know about it: You TELL THEM.

I know, ground-breaking. But a lot of people (ahem. Me.) forget that you actually need to be clear with your readers and customers on what you want them to do. If you want your blog reader to sign up for your newsletter, tell them about it. If you want your newsletter subscriber to buy your recent digital kit launch, ask them to. If you want your Twitter follower to retweet your link, suggest they do so.

That is a call to action.

It really doesn’t need to be any more complicated than that. They just need to know what the next step is.

Practice by adding calls to action to your blog post (“Leave a comment below about _____” or “Follow me on Instagram for more behind the scenes”). Review your last product or service launch, and make sure all the communication around that included a clear call to action. Add ‘call to action’ to your checklist for the future.

Additional reading: 5 effective tricks to create a killer call to action (from Problogger)

What are your biggest hurdles with Calls to Action?


in BUILD YOUR PLATFORM, Business, marketing


P.S. Did you know I’m on Instagram? Sharing things like my lovely relaxed afternoons?


in found